Are You A Chronic Pleaser? Say It Ain’t So

Can you believe the summer will soon be over? It seems like it goes by just way too fast. As I look at my calendar I have a few more business trips this summer that I am looking forward to and hopefully I can fit one more vacation in there as well. I’m excited because my new website is almost complete, it takes forever going back with web designers and bringing your vision to life, but I think I am at the home stretch. When it’s finally complete, I would love for you to take a look and let me know what you think!

Are you a pleaser? Here is what I mean…are you obsessed with trying to please all of your prospects, customers and clients? If so, chances are you spend a lot of time beating yourself up and striving for perfection. As a business owner or entrepreneur, let me clear about one thing. It is NOT your job to try and please everyone. That is an impossible task that will never happen. I used to do the same thing and I spent a lot of time mulling over hurt feelings after getting “not so nice� emails from people unhappy with something I was doing. After speaking with great mentors I quickly learned that my job was to please the people interested in what I was doing. Not those who were not my target audience and those who wanted me to do things outside the scope of the business model I set up. It is impossible to be all things to everyone and if you try to go that route you will burn out very quickly and stay frustrated. When someone asks you to offer a service or product that is not feasible to your business model, explain that is not what you do and perhaps even refer them another place. It is okay to take suggestions from clients on things you can do to improve your service to them, but they have to be within reason and something that YOU as the business owner deems a fit for your biz model.

I had a client who got upset when someone would sign up for her email list and then unsubscribe. She took that very personal and also viewed it as a personal attack or criticism of her services. That is not how it should be viewed. People who sign up to receive information from you are seeing if you are a good fit for their needs. If they decide they are not interested for whatever reason, you simply have to realize they were not your target. When someone unsubscribes from your list start looking at it as a way of weeding out the people who are not your “ideal� audience because you only want to communicate with those interested in what YOU do. Marketing should always be targeted and not a crap shoot. Now if you get an unusually high number of people unsubscribing from your list, you should look at your content and message to see what you could be doing wrong. In addition, a good contact management database will allow people who unsubscribe to leave a reason why. Pay attention to those reasons to see if there is a common one that keeps popping up and make adjustments accordingly.

So if you have been driving yourself nuts trying to be a SUPERWOMAN to all of your clients and please everyone, please stop. Nobody knows your business like you do and there is virtually no way you can accommodate what everyone wants. Continue to give great service and focus on your ideal target prospect and/or customer. Now breathe a sigh of relief!

If you are interested in learning how to grow and thrive in your business, how to recession proof your business, sell out your live events, take your business on-line and create a whole new income stream and how to find additional revenue streams in your existing business you weren’t even aware were there…. Then you CANNOT miss my 2009 Women Entrepreneurs’ Information Summit. It will forever change your life, guaranteed. Details coming soon!

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Someone asked me if I ever get bored eating the way that I do. The answer is YES! But I combat that by switching up my meals plans. Contrary to popular belief there are so many foods you can eat to maintain a healthy diet. Eating lots of fish, and turkey meat is the main staple of my diet. Fish is awesome because there are so many different kinds that you can never get bored and with the summer time here, grilling your food adds even more variety! And anything you make with beef, you can substitute with turkey from tacos to meatloaf. I love to check out healthy recipes in women’s magazines too, my mentor Ali Brown’s magazine always has great new food ideas and I often tape them to my refrigerator to try. And last but not least, speaking to other members of Superwoman Lifestyle has given me lots of new healthy food ideas too, you ladies have some great ideas!


On my last trip to Miami my cell phone died. I couldn’t charge it up because the port was damaged. Because of that I have been without a cell phone for a couple weeks now. But what I realize is that I don’t even really need it! It has been so peaceful without people calling me to ask the silliest of things and I am getting way more work done without the interruptions. If someone really needs me, they can call my offices and speak with my assistant. I thought I would freak out without my phone, but it has been quite the opposite. The phone company just shipped a new one to me yesterday and I am in no hurry to have it activated.

Often we do not realize how technology however great it can be, also has it’s down sides. Unnecessary phone calls and text messaging is a waste of valuable time that I could be using to spend with my family, or relaxing and enjoying peace and quiet. So… challenge to you is to pay attention to how much time you spend on the phone talking about nothing of importance. Also, pay attention to our text messaging. I guarantee if you eliminate half of your phone communication you can ad extra hours to your day. Time is precious, let’s all find ways to spend it wisely!


Vicki Irvin formerly a human resources executive, quit her 9-5 job to become a real estate investor. She created a multi-million dollar real estate coaching business in 12 months by applying marketing strategies and techniques that many have never even heard of. After being asked by women nationally how she managed to build and juggle a successful business, tend to her family and stay in such great shape, she decided to teach her blueprint for business success, beauty and balance to other women through Superwoman Lifestyle.

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